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About Dancing Queens

We were part of Höhle der Löwen Switzerland!

In seven episodes of the fourth season of "Die Höhle der Löwen Schweiz", 42 start-ups pitched their business ideas to well-known investment professionals in the hope of securing a deal. We made it onto the show on TV channel 3+ and were part of the second episode on October 11, 2022. More details? How we celebrated the event? Our Lion's Den collection? You can find it all here:

More info about Höhle der Löwen!

This is us

Bettina and Sophie, who met at the German start-up and cooking box provider HelloFresh, founded Dancing Queens in 2019. We finally wanted to have our own company and had our strength in marketing an online store. But why did we start with dance shoes? Bettina couldn't find many great dance shoes and together we wanted to solve the problem of many dancers. 

So we started with a small warehouse in Bettina's apartment and are now one of the best-known online stores for dance shoes in Europe.

In addition to the most beautiful and comfortable dance shoes, we also have comfortable sportswear in our range that doesn't slip and is slimming - another problem for dancers. 

The history of Dancing Queens - our milestones

Today we offer over 600 different dance shoes for him and her and cover all dance styles. We also offer over 200 leggings, tops and jumpsuits. You will also find dance tights and hoodies. We achieve this with eight suppliers from various countries in Europe and the USA. The journey will continue in the future, because we want to become the largest dance platform in Europe. 

Do you want to be part of it? We look forward to receiving your application at any time - even if we don't have any jobs advertised. 

Dancing Queens in the media

Zurich East article from November 16, 2022
Startupticker article from October 13, 2022
MoneyToday article from October 12, 2022
Organizer article from 12 October 2022
Organizer article from 14 September 2022
Startupszene.ch Article from 22.11.2021
Regio article from 04.11.2021
Regio article from 22.02.2018